Frequently Asked Questions

SEO is a long-term strategy, but you should start seeing movement within 2 to 3 months. Significant ranking improvements and traffic growth typically occur between 4 and 6 months, depending on your market competitiveness, the current state of your website, and the scope of work. We set realistic expectations from day one and keep you informed with monthly progress reports.

No ethical SEO agency can guarantee specific rankings because search algorithms are controlled by Google, not us. What we do guarantee is that we follow best practices, use proven strategies, and work relentlessly to improve your visibility. We have a strong track record of getting clients onto page one — and keeping them there.

SEO focuses on improving your organic (free) search rankings over time, building sustainable long-term traffic. PPC is paid advertising where you bid on keywords and pay each time someone clicks your ad. SEO builds lasting equity; PPC delivers immediate traffic. Most successful businesses use both in combination.

Our PPC management fees start from £495 per month, depending on your ad spend and campaign complexity. This covers account setup, ongoing optimisation, A/B testing, reporting, and strategy refinement. Your actual ad spend (paid to Google or Meta) is separate and decided by you. We are fully transparent — there are no hidden fees.

We manage campaigns across Google Ads (Search, Display, Shopping, YouTube), Microsoft Advertising (Bing), Meta Ads (Facebook and Instagram), LinkedIn Ads, and TikTok Ads. We recommend the right mix based on where your target audience actually spends time online.

We track the metrics that matter to your business: return on ad spend (ROAS), cost per acquisition (CPA), conversion rate, lead quality, and revenue attribution. Every campaign is set up with conversion tracking from day one, and you receive a detailed monthly report showing exactly what your budget achieved.

Every project is different, so we provide bespoke quotes based on your goals, market, and current digital presence. A typical local SEO campaign starts from £695 per month. PPC management starts from £495 per month. One-off technical audits start from £1,200. We offer a free initial consultation to understand your needs and provide an accurate quote with no obligation.

No. We believe our results should keep you with us, not a locked-in contract. Most of our services operate on a rolling monthly basis with 30 days' notice. For larger projects, we may agree on a minimum 3-month commitment simply because SEO and PPC need time to show real results. You will always know exactly what you are paying for.

Some services include a one-time setup or audit fee, particularly for new PPC accounts or comprehensive technical SEO audits. This covers the initial research, strategy development, and account configuration. We will always explain any setup costs clearly in your proposal before you commit.

The first step is a free consultation — either by phone, video call, or in person at our Bolton office. We will discuss your business, your goals, your current digital presence, and what success looks like for you. From there, we will put together a tailored proposal with clear deliverables, timelines, and pricing.

Yes. Every client is assigned a dedicated account manager who is your single point of contact. They know your business, your campaign, and your goals inside out. You can reach them directly by phone or email during business hours, and we schedule regular catch-up calls to review progress.

You receive a comprehensive monthly report covering rankings, traffic, conversions, and campaign performance. For PPC clients, we also provide real-time dashboard access. If you ever want an update between reports, just ask your account manager — we are always happy to jump on a quick call.

Absolutely. While we are proudly based in Bolton, Lancashire, our clients span the entire UK. Our remote-first team structure means we can serve businesses in Manchester, Liverpool, London, Birmingham, and beyond with the same level of service and attention.

A technical SEO audit is a comprehensive health check of your website. We analyse site speed, mobile usability, crawlability, indexation, structured data, internal linking, security, and more. You receive a prioritised list of issues ranked by impact, with clear recommendations on how to fix them. We can also implement the fixes for you.

We specialise in digital marketing, but we do offer website design and development as part of our service offering — particularly when a site rebuild is necessary to support SEO or PPC performance. We build modern, fast, mobile-first websites on platforms that give you full control and scalability.

Yes. We have successfully helped numerous businesses recover from algorithmic and manual penalties. The process involves identifying the cause (thin content, unnatural links, technical issues), creating a remediation plan, and submitting reconsideration requests where appropriate. Recovery timelines vary, but we will be transparent about what is achievable.